127 Facts Your Probably Didn’t Know About Video Marketing

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Top Email Marketing Strategies

While email may seem like a more traditional type of marketing compared with the hype of social media and other tools, email marketing is still alive and well in 2016. Marketing directly to interested customers through email newsletters can prove to be a valuable resource that can keep them connected to you and allow you … Continue reading Top Email Marketing Strategies

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How to Get More Mileage Out of Your Social Media Posts and Website Assets

With social media marketing, it’s usually a “one and done” type of deal. A post is posted, shared, or Tweeted, never to be repeated again. At least, that used to be the idea of how things were to be done. Nowadays, there are ways to extend the life of your website assets and even share … Continue reading How to Get More Mileage Out of Your Social Media Posts and Website Assets

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Refresh Your Social Media Campaigns

Running a social media marketing campaign without a clear plan is like sailing a ship without a captain. You don’t want to be left aimlessly floating at sea or even worse… shipwrecked. If your campaigns have been on auto pilot for awhile, it’s easy to feel burned out. But don’t give up yet! Keep Updating … Continue reading Refresh Your Social Media Campaigns

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Google Local Guides and The Importance of Reviews

Yelp Elite Squad, meet Google Local Guides. Though Google’s program for City Experts was first launched in 2013, Google recently renamed and re-launched the program dubbed Google Local Guides in an effort to make a stronger local push. What are Google Local Guides? Much like Elite Yelpers, Google Local Guides have to sign up to … Continue reading Google Local Guides and The Importance of Reviews

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Reasons Why a Large Site Should be Reorganized

SEO Friendly URL Structure Over the years, you have probably accumulated many pages, articles, and press releases – some that probably have overlapping or duplicate topics. Organizing a big, messy site is a challenge but luckily it can be done in steps. The biggest mistake you can make is not starting. It begins with taking … Continue reading Reasons Why a Large Site Should be Reorganized

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Make the Most Out of Video in Social Media Marketing

The current trend for social media sites is to make business pages less like a static, boring old newspaper and more like an robust, engaging video channel. Check out this example of video as it’s featured on the ABC News Page. The video section on Facebook is becoming more in-your-face and this format is rolling … Continue reading Make the Most Out of Video in Social Media Marketing

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